These terms govern your use of the website at blr-trading.com and any services offered by BLR Trading Limited. Engagement-specific terms always sit in a signed Master Services Agreement or Statement of Work; this document covers the baseline.
01Acceptance
By accessing this website or engaging BLR Trading Limited for services, you agree to these Terms. If you do not agree, you should not use the site or engage us.
02Our services
BLR Trading is a performance marketing firm. We provide media planning and buying, native advertising, paid social, search and SEO, affiliate marketing, programmatic media, attribution, and related professional services. The precise scope of any engagement is recorded in a written Master Services Agreement and Statement of Work executed between BLR Trading and the client.
03Use of the website
You may browse this site for lawful, informational purposes. You agree not to:
- Use the site in a way that breaches any applicable law or regulation;
- Attempt to gain unauthorised access to any part of the site, our systems, or any connected network;
- Introduce malware, scrape content in a manner that overburdens our infrastructure, or otherwise interfere with the site's operation;
- Use the site to transmit unsolicited commercial communications.
04Intellectual property
All content on this site — including copy, design, typography, layout, and trademarks — is owned by BLR Trading Limited or licensed to us. You may not reproduce, republish, or commercially exploit any part of it without prior written consent. Limited personal reference and quotation, with attribution, is permitted.
05Commercial engagements
5.1 Master Services Agreement
Every engagement is governed by a written Master Services Agreement signed by both parties. The MSA sets out the commercial terms, including fees, payment schedule, deliverables, confidentiality, intellectual property, term, and termination.
5.2 Media budgets
Where we manage media spend on a client's behalf, all media costs are invoiced at cost or as specified in the Statement of Work. We disclose any platform rebate, volume discount, or agency credit arrangement as part of the MSA.
5.3 Payment
Invoices are payable in the currency and within the term stated on the invoice (typically net 14 or net 30). Late payment may attract interest at the rate stated in the MSA, and may result in suspension of services until the account is brought current.
5.4 Confidentiality
BLR Trading treats all non-public client information as confidential. Mutual non-disclosure provisions are recorded in the MSA and survive its termination.
06Performance & outcomes
We commit to delivering our services with reasonable skill, care, and professional diligence. Marketing outcomes depend on factors outside our control — including platform policy, market conditions, creative inputs supplied by the client, product–market fit, and the client's own operations. We do not warrant any specific outcome unless explicitly stated in writing in a Statement of Work, and any such commitment is bounded by the limitations recorded there.
07Third-party platforms
Our services are delivered on third-party advertising platforms, including but not limited to Meta, Google, TikTok, LinkedIn, Taboola, Outbrain, Yahoo Native, Microsoft Ads, and the affiliate networks we work with. Use of those platforms is governed by their own terms. BLR Trading is not responsible for platform downtime, policy changes, account suspensions, or other actions taken by third parties.
08Limitation of liability
To the maximum extent permitted by law, BLR Trading Limited is not liable for any indirect, incidental, consequential, special, or punitive losses arising from the use of this website. For our commercial engagements, our aggregate liability is capped at the amount stated in the relevant MSA, and in any event does not exceed the fees paid to us by the client in the twelve months immediately preceding the event giving rise to the claim. Nothing in these Terms excludes liability that cannot be excluded by law.
09Indemnity
You agree to indemnify BLR Trading Limited and its affiliates against any claims, losses, or expenses arising from your breach of these Terms, your misuse of the site, or your provision of materials, claims, or content that infringe a third party's rights.
10Governing law
These Terms are governed by the laws of the Hong Kong Special Administrative Region. Any dispute arising in connection with these Terms is subject to the exclusive jurisdiction of the courts of Hong Kong, save where a signed MSA specifies otherwise.
11Changes
We may revise these Terms from time to time. The "last updated" date at the top reflects the current version. Continued use of the site after revisions take effect constitutes acceptance of the updated Terms.
12Contact
For questions about these Terms, write to:
BLR Trading LimitedAttn: Legal
RM 705, 7/F, Fa Yuen Commercial Building
Nos. 75–77, Fa Yuen Street
Kowloon City, Hong Kong
legal@blr-trading.com